Welcome!

I'm Jamie Cassata...

…freelance copywriter and writing consultant for your outsourced projects

Services
Some of My Capabilities. Press the side arrows or swipe for more:

I provide a variety
of affordable copywriting services
to achieve your objectives

About me
academic-turned-advertiser

10 years of academic writing experience channeled into commercial writing

“Whatever you do, write!”

wrote the beautiful, blond English professor on a speechwriting paper of mine. That short comment would take on broad significance in my life.

10 years of ​academic writing

​I studied philosophy at SUNY Geneseo. If you want to know the practical purpose of philosophy, I can tell you: it taught me how to think. And I don’t know if there’s a transferable skill better than that. Truth be told, I scored higher than 98 percent of GRE test takers in Verbal Reasoning. I went on to get two master’s degrees, in theology and in philosophy. And there was that 46-page research thesis I defended on the hot seat. The subject? Reconciling divine providence with human free will. In English and Latin. You know, simple stuff.

​From academic writing to commercial writing

​I began working as a writing consultant while in grad school and got published along the way. At that time I thought I wanted to be a professor. Turns out I really wanted to be a professional writer. That little comment from my English professor rang through my head: “Whatever you do, write!” I realized the possibility of freelance commercial writing as opposed to the “purist” route—and learned to write as a salesman, a copywriter.

How I can help you

I help you communicate and persuade in your written materials to achieve your objectives—whatever they may be. Key to communicating and persuading is understanding. To clarify your goals and project parameters, I begin all my copywriting with extensive research into…

1) Audience
​2) Features/Benefits
3) The Unique Selling Proposition (USP)

With this understanding I write clear, compelling copy meant to achieve your goals.

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