Looking for a Copywriter Who Gets Results?
If you’re a marketing professional or company founder … and you need copy that sells your product or service … then you’re probably asking, “Can this guy do the work? Can he get the job done?”
After all, I know it’s tough to find a good copywriter. You may have had mixed results in the past — and you may have been frustrated by missed deadlines or copy that didn’t hit the bull’s-eye.
For that reason, whether you need sales pages … ads … emails … or something else altogether … it’s my responsibility on this site to demonstrate to you that I can do the work and get the results you need.
To that purpose, you’ll find samples, testimonials, and other proof my copy works.
IF you have a great offer and a targeted list, then I can create copy that converts … helps you acquire customers … and increases your order sizes and customer lifetime value.
Here are a few emails from clients (see testimonials below):
Here are a few quick case studies…
These are some of my biggest wins to give you an indication of what I’ve done and what I’m capable of:
—Instaflex is one of the best-selling joint relief brands of all time. Their company needed sales page copy for acquisition for their new Instaflex Pain Relief Cream.
This pain cream is now a multimillion-dollar product. And my copy has remained unbeaten since launch several years ago (see the testimonial from Adaptive Health below. You can also see samples on the Samples page).
—Mark Lauren wrote the “bible” of bodyweight exercises, You Are Your Own Gym — the best-selling bodyweight fitness book of all time.
I wrote the copy for Mark’s on-demand product launch. This product is now one of the leaders in the bodyweight fitness space, with rabidly loyal subscribers (see his testimonial below. You can also see samples on the Samples page).
—Kids Academy (creators of one of the best-selling educational apps for kids, with over 30 million users around the world) wanted to see if they could improve their landing page conversion.
I was able to improve Kids Academy’s sales page conversion by 24% (see testimonial below for other improved metrics as well. You can also see samples on the Samples page).
Does my copy always get results?
No, unfortunately I’m neither a magician nor Nostradamus.
Some campaigns are beyond hope…
…usually because people either don’t want the product or service or don’t believe it will really work.
For example, one of my clients offered an information product claiming to help people make six figures in a particular career.
Turns out this person was full of you-know-what, which I hadn’t realized until much later … and consumers didn’t believe the claim at all (i.e., they were smarter than I was).
The campaign flopped. Lesson learned.
That’s one reason I’ve become more skeptical of the products and clients I choose to work with.
But if you have a great offer and a targeted list … I can create the missing piece of the puzzle: the copy that converts.
If you’d like a free copy evaluation, contact me:
I’m an experienced copywriter who’s written for or advised many brands, including…
Great Copy Is the Difference-Maker!
You have to “make ’em an offer they can’t refuse,” using proven principles, capiche?
I’m a direct response copywriter who uses proven, time-tested techniques to generate immediate response from your readers. Opens, clicks, signups, and conversions.
If you need a copywriter who knows how to persuade readers to take the next step in the buyer’s journey … from “never heard of the product/service” … to lead … to customer and repeat customer … then contact me.
I specialize in copywriting for sales pages, ads, emails, and other “results-oriented” copy.
I can also write copy that informs the reader about your offerings in a clear, concise, compelling way–whether your intent is to sell, to appeal to investors, or to explain a complex subject in language your reader can understand.
High-quality content, too!
If you’re looking for an experienced copywriter, then email me right now for a free consultation or copy evaluation, at no obligation:
Here are some testimonials…
“There’s a significant difference between a writer who can string some clever sentences together—and one who can write content strategically (with your audience in mind). Jamie Cassata is a standout writer. I highly recommend him.”
“77 conversions in about 3 weeks! One of his ads currently has the lowest cost-per-conversion among all the previous ads for this product. And these click through rates are through the roof! I just don’t find these kinds of numbers among ordinary copywriters. Jamie’s a talented, innovative ad writer who knows what he’s doing.”
“If Jamie says it’s gonna be in your inbox by Friday, it’s gonna be in your inbox by Friday. He’s reliable, and he ‘gets’ health and wellness copy. Book him.”
“Jamie goes above and beyond to make sure the client is 100% satisfied with the project. He generates creative ideas to solve problems and produces awesome copy.”
“I can always depend on Jamie to produce great copy, saving me time and energy. That’s why I call on him again and again.”
The Right Voice for Any Project
“Jamie is an excellent wordsmith. He’s able to find the right voice regardless of the project, and delivers every time.”
“Easily met deadlines”
“Jamie produced an article that fit very well with the existing tone of our magazine, and easily met deadlines along the way — delivering well before the deadline, in fact, including revisions. A professional in his field, he understands higher education and the audiences an institution wants to reach through its publications, as well as the end goal. We will certainly enlist his services again.”
“I feel so honored to be spotlighted by the best!“
“A good writer is able to convey a vivid picture of someone’s feelings – and you did just that!
I would like to thank you for the wonderful profile you wrote about me. I feel so honored to be spotlighted by the best!
Overflowing with gratitude,
“The copywriter I trust to get results”
“Jamie’s a breeze to work with. Plus he understands the customer psychology involved in positioning a promotion, which can be confusing and counterintuitive. Jamie’s the copywriter I trust to get results.”
“Jamie’s a reliable copywriter you can positively know isn’t going to rip you off or miss a deadline. And that’s huge.”
“Jamie’s ad is getting us leads at 15% the cost per lead. And the leads keep coming in! His copy for our new landing page has resulted in a nearly 300% higher conversion rate! His copywriting is a great business investment.”
“I love the way Jamie’s content can entertain while still being thought-provoking, research-based, and grammatically immaculate. That’s a mix you don’t find too often. His style is fun to read, and he knows how to show the value of your offer. Jamie is extremely professional, punctual and joyful to work with.”
Open and Click Rates Beat Control by 66% and 43%, Respectively. Conversion Rate Increased by 24%!
“Jamie has helped improve our website and email campaigns performance metrics.
In one email split campaign, his open rates beat control by 66% and click rates by 43%. Our homepage showed significant improvement in metrics after we changed texts to Jamie's copy - with conversion rate from a unique site visitor to the purchase event increasing by 24% and 49% growth of ARPU (unique website visitor).
Jamie's copy is always high-level, exciting and engaging. I am happy to be working with him and will continue to do so.”
Here are some of my services...
Landing pages are absolutely critical for communicating a complete, compelling sales story about why your readers should give you their email address or purchase your product or service. You need a direct response copywriter who can make your readers desire the offer and compel them to act now.
Facebook ads can be targeted to probable purchasers who have never heard of your brand—or retargeted to those who visited your site or landing page but didn't convert. You need a copywriter who can capture the attention of preoccupied Facebookers.
Google ads are paid search ads that attract those searching for terms related to your product or service. A great copywriter can write expertly crafted ads that target your ideal customer and grab their attention.
Copy for websites is like an online brochure. If you have a lot of information to share about your offerings, you need a copywriter who can present that information in an accessible way. Good website copy persuades them to travel further along the buyer journey.
Email marketing is routinely responsible for the highest ROI among marketers. A good opt-in e-newsletter warms up your audience and enables you to build trust. A good copywriter will be able to translate that trust into transactions.
Books and articles build your authority on the web and beyond. But these are highly time-intensive. You're best off utilizing a great copywriter who can understand your audience and write in your unique voice.
No doubt about it: copywriting's tough. And you can never be 100 percent sure a piece of copy will produce your intended results. I can look over your work and provide feedback and correction, which puts the odds squarely in your favor.
An advertorial is an ad that looks like an article (advertisement + editorial = advertorial). These warm up readers before transitioning to direct selling. This educates the reader while carefully moving toward the opt-in or sale.
Sometimes you really need solutions and creative ideas. When it comes to what it takes to make campaigns successful, there are so many moving parts that it's often essential to seek an outside perspective from someone who gets direct marketing.
With modern attention spans as short as they are, a good video sales letter (VSL) can appeal to those who are reading-averse. This will make your message accessible to a broader audience and improve your conversion rate.
Not typically a direct response tool--but they get the word out about your product or service, can help with SEO (search engine optimization), and can even help with conversion (ask me about that one). For a good press release, you need someone who can write logically.
Great content builds familiarity, authority, and trust. Not to mention it earns the attention of your target audience by offering free value up front. But your content needs to be quality.
10 Reasons Why Marketers Choose Me for Their Projects…
1. I can write copy that generates immediate action. Open this email … click this ad … buy this product/service. Most copywriters, while good at what they do, are branding copywriters, or specialize in writing blog content. They don’t necessarily understand how to get a reader to take a specific action immediately. I do. That’s my specialty. I’d love to say I hit a home run every time, but there are many variables in a campaign–and I can’t say that. But the right product to the right market with the right message is a virtually unbeatable combination.
2. I understand customer psychology. Whether you’re B2B, B2C, or non-profit, your copywriter has to understand the factors that make people buy. Rule #1: Your prospect’s attention is limited. Thou shalt not BORE your reader.
3. I make deadlines! You can rest assured you’ll see that email from Jamie Cassata by the deadline. That way, your campaign stays on track and you don’t have to worry.
4. I can write diverse project types, for diverse industries and markets. I adapt my voice to the needs of the campaign, so it hits the bulls-eye.
5. I “get” direct response copywriting and direct marketing. I’ve spent countless hours and dollars learning time-tested methods from the best copywriters of all time–such as John Carlton, Gary Halbert, Dan Kennedy, and Bob Bly (I’ve actually written content for Bob Bly, and he gave me a testimonial, which you can see above).
6. I’m a copywriter AND a digital marketer. I analyze the broader factors that make campaigns successful.
7. I understand the technology involved and use it myself. MailChimp … WordPress … ClickFunnels … Google Analytics … you name it.
8. I have a strong grasp of statistics. I can help you with testing and assessing results.
9. I work remotely. I’m in Rochester, New York and work with clients across the country.
10. I provide the FLEXIBILITY you need in a copywriter. Call me when you need me, and don’t when you don’t.
If you’re serious about optimizing your conversion and increasing your revenue, email me at [email protected] for a free consultation.